Category Archives: Poultry Farming in Kenya Kienyeji

The Surest Way to Market and Make Profits from Your Poultry Farm

Poultry farming in Kenya is one of the fastest growing agribusiness sectors in the country. The demand for the poultry products is growing at an exponential rate because millions of Kenyans can now afford to eat chicken on a regular basis. Additionally, there is very growth in the number of farmers venturing into poultry farming.

Most of the poultry in Kenya is still being consumed in the fast food joints across Kenyan urban centres where there is a seemingly unlimited demand for the poultry products. This is in places such as restaurants, fish and chips and many other eateries out and about town. There is a significant part of this which is consumed in hotels ranging from the simplest of shacks to the five-star hotels, resorts and camping areas. Still, there are sophisticated poultry marketers who have discovered the export market for the poultry products.

Making Profits with Poultry Farming in Kenya

If you are planning to venture into poultry farming in Kenya, here is a surefire way in which you can make profit. Let us show you the path to profitability and great returns from your poultry farm:-

What You Will Need

  • You need land: At least 40ft by 60 ft
  • You Need a Housing Structure: Allocate a Budget of at Least Ksh.40,000
  • Start with 100 Day Old Chicks: These will cost you Ksh.10,000
  • Chicken Feeds
  • Vet Products and Miscellaneous


Choose a piece of land that is situated at least 40 feet from the main house. It should be situated in a secure and well drained area. For some biosecurity, it is advisable to have it amongst trees . It should be in a place that you could easily fence in case you will also be constructing a chicken run.

Housing Structures

These are built according to the chicken density. The first question which we often ask the potential investors is “how ambitious are you?” I don’t believe in building housing structures for your poultry in stages. So you need to determine your threshold based on the peak number of poultry that you plan to rear. For example, if you are planning to rear a maximum of 500 in the near future, then you will need a cage of size of at least 50ft by 10ft or 50 feet by 12 feet.

The recommended density is generally 1 square feet per bird. There is a certain way in which you should build the chicken cages. Check our Kienyeji Housing Manual for tips on how you can get the process right. Generally, the orientation should be East-West and you need to leave some ventilation space at the top which is covered in wire mesh. This should be at least 3 feet although you can also have 2.5 feet. Below this should be 4-4.5feet of solid material such as timber offsets, iron sheets, bricks, concrete or even clay material.

The Day Old Chicks

The best way to ensure you are getting the best value chicks is by buying from reputable breeders and hatcheries that will assure you of the best. What kind of poultry breeds do you want? There are the KARI improved kienyeji chicks, the Kuroiler chicks, the IndBro brown layers, the Fast white layers, and the Rainbow Rooster chicks. These are hardy breeds that you can opt for if you are planning to go the free range way. You can also purchase the layers and broilers which mature very fast and start delivering the profits. The price of the day old chicks varies from Ksh.100 to Ksh.110.

Chicken Feeds

Feeds are generally the main expenditures for any Kienyeji farmer. They can gobble up to 65% of the cost of rearing the hens. If you can take time to learn Poultry Feed Formulation on your own, you will be able to cut down on the costs of feeding by as much as 70%.

Vet Products

Keep a reserve budget just in case there is an outbreak of diseases. Follow the poultry vaccination schedule and ensure your chicks are vaccinated on time against common poultry diseases prevalent in your area. You can consult a professional agrovet for advice on this.


With good rearing and management, at least 90% of your chicks should survive. Assuming 80 of these are layers and 10 are cockerels, you should be able to begin generating a very fast income within only a few months. For example, consider that each of the hens will lay 300 eggs during their laying cycle of 72 weeks, you will be looking at over 24,000 eggs produced during that period. If the eggs are fertilized, you can now sell them at almost triple the price of between Ksh.25 to Ksh.30.

By continuously adding chicks after every cycle, you can continue multiplying your flock and your profit. It is very difficult not to make a profit from your poultry farming venture.



Start Your Own Poultry Farming Business in Kenya

There are plenty of opportunities in Kenya for generating a steady and sustainable income. One of them is investing in poultry farming in Kenya. Some might be a bit intimated by this business but the truth is that getting started with poultry farming is much easier than you would imagine.

Poultry farming in Kenya is worth billions of shillings and the industry continues to grow steadily. Tens of millions of chickens are slaughtered every year with more Kenyans embracing poultry meat over red meat from cows for example. Another thing is that Kenyans are embracing the free range or kienyeji variety of poultry due to the bad reputation of some of the commercial exotic breeds where farmers are always tempted to inject the chicks with growth hormones for faster growth.

This high and increasingly growing demand is part of the main reasons why there are so many opportunities when it comes to poultry farming in Kenya. The poultry farming in Kenya is not just for the large commercial producers. Whether you are a small or medium scale producer, it is still possible for you to get a piece of pie when it comes to the poultry industry which will help you in earning a sustainable income source over several years. Kenyan’s appetite for chicken is now at an all-time high. The population and economy are growing really fast and millions of Kenyans have been lifted into the middle-class income bracket.

From a glance, the poultry industry seems like one that is dominated by the big players in Kenya but the truth is that the tens or hundreds of thousands keeping 10-1000 chickens command a significant portion of this market. This means that the small and medium scale producers of poultry in Kenya currently have a market that is worth billions of shillings a year.

How to Get Going

If you have small capital to start with, it is important for you to figure out the segments of the poultry industry where you want to specialize in. This will impact how you will set up your poultry business and generate cash from your business. For example, you can start a hatchery and begin hatching and selling those chicks which are in high demand and sell to both small scale and large producers who have built the infrastructure for keeping the chicks. Hatching the chicks means that you are involved in the first phase of poultry farming in Kenya and the demand for your services will be quite high.

The second option through which you can join the industry is by buying desired day old chicks from a reliable supplier, growing and then selling them for meat or selling the eggs in order to generate the revenues. There are some poultry investors who are involved in the entire process of poultry production including the hatching, growing, making feeds, selling farm equipment and inputs, slaughtering, selling and marketing of the poultry products.

Poultry Farming in Kenya Delivers Quick Returns

Poultry farming in Kenya is not one of those investments where you will wait for years before you start reaping your returns. Within only a few months, you will already be selling your poultry products to the marketplace.  Combine that with the fact that you do not need a large capital outlay to get started on the investment and you have a winner which will generate great profits for you within a very short time.

You can begin with capital of as little as Ksh.20,000 and within five months, you will have doubled on that to Ksh.40,000 or more. By constantly introducing new chicks every month, you can have an ongoing poultry production business that will keep your cash flow throughout the year. The situation is even better if you invest in a poultry incubator in which case you can have chicks hatching every week and keep your cash flow rolling on a weekly basis. There is no other business in Kenya that provides such a quick turnaround like the poultry farming business in Kenya.

If you are planning to produce the day old chicks, then you must first invest in the incubators that you will use in order to start your hatchery. Selling your day old chicks for Ksh.100 each will be one of the fastest ways of generating income. Through clever placement of eggs inside the incubators that have been innovatively built to support multiple hatching cycles, it will be possible for you to hatch chicks on a weekly basis.

With a very good hatch rate which you can get through expertise and good incubators, you will also have very good margins for your hatching business. With hatcheries, you will not foot the cost of feeding the chicks as you can generate orders before the chicks hatch so that you can easily deliver them to the market upon hatching. When the chicks are one day old, they will be off your hands and there is very little cost that you will foot afterwards apart from the cost of vaccination. This is one of the reasons why the well-run hatcheries are generally very profitable.

Growing the Chicks

This is the alternative way for making money when it comes to poultry farming in Kenya. Here, you can simple invest in your one day old chicks, whether they are KARI Improved Kienyeji Chicken, Kuroiler, Rainbow Roosters or Kenbro, grow them over several weeks and then resell them in the market. When growing your chicks, you have to take note of several factors such as the cost of feeding, cost of medicine, cost of housing and labor, as well as the cost of the various facilities which are required for successful Kienyeji farming. You should also have good sources of a suitable market for your hens once they mature up. We specialize in marketing chicks through our Kienyeji Marketing Network that you can sign up on for only Ksh.500.

Profitable poultry farming in Kenya is no longer the preserve of the large companies or the more experienced poultry farmers. With a little investment and a little initiative, anyone can start running a very successful and profitable poultry farm in Kenya.

Try to invest in knowledge when it comes to poultry farming in Kenya. We have some of the most informative poultry farming manuals focusing on Kienyeji chicken farming that you can purchase so that you can embark on the path to successful kienyeji farming.


How to Start Poultry Farming In Kenya

A common question we are often asked by many Kenyans is how to get started in poultry farming. Some people simply have the “vision” of generating wealth through poultry farming in Kenya but they are clueless on the steps that they need to undertake in order to make this a success. If you have the desire but lack the details, here is a simple step by step guide on how you can move from the idea to the execution stage of poultry farming.

Planning stage

This is the most important stage when it comes to poultry farming in Kenya. If you fail to plan, you are planning to fail! You need to evaluate your current financial situation as well as resources available and determine if they will be adequate for poultry farming. As we have stated in previous blogs, you do not need a fortune to venture into poultry farming in Kenya. You can begin with as little as Ksh.5000 and then scale up from there. Here are some of the questions that you should ask yourself when planning to venture into poultry farming:-

  • How ambitious are you? Whenever someone calls me and asks about how to start keeping poultry, this is the first question which I always ask them. Are you planning to keep 20, 50, 100, 200, 300, 500, 700, 1000 or more chickens? Give yourself an annual target for the first year before you go to the next details.
  • Do you have the money? For committed farmers, money is not always an issue. Only the will. You do not need Ksh.180,000 to start poultry farming. Based on your first annual target, you can budget accordingly. For example, if your budget is Ksh.10,000, you can start with 50 chicks and then improvise on the space where you will keep them and also spend a little on feeders, drinkers and chick mash.
  • Do you have land or space to keep your poultry? You can rear your chickens on air. You will need land in a safe area where you can put up your structures for rearing your chickens. If you will be rearing the improved kienyeji chickens, then you might need even more land since you must leave some space that will serve as a chicken run where the chickens can graze and get exposed to sunshine which is key for quality meat and egg production.
  • What breeds are you planning to keep: If you are planning to keep poultry, you must also decide on your preferred breed of birds that you will keep. If you will be keeping kienyeji birds in the improved chicken management system, you can opt for the KARI improved kienyeji chickens, the Rainbow Rooster chickens, Kenbro chickens or even Kuroiler although this is not generally easy to find. One day Chicks typically cost Ksh.100 each.
  • Do you have access to ready and reliable labor? Most of the prospective poultry farming investors calling us are generally working class people who want to put something back home to supplement their income as their focus on their professional pursuits. If that is the case, you will need to look for a reliable farmhand that can take good care of the chickens.
  • Do you have a vet nearby? Chickens are generally affected with various diseases and conditions ranging from the viral infections to nutrition-based diseases. You need a good vet who you can call up to ensure that your hens are being fed adequately and immunized for the common diseases.
  • Where is Your Market? If you are rearing your kienyeji, you must also make plans for where you will market your produce including eggs and the hens themselves. You can sell these in restaurants, hotels or even local markets. You can also check out our Kienyeji Chicken Marketing Network in case you need assistance marketing your kienyeji chickens.

This is all there is to it when it comes to poultry farming in Kenya. It is not rocket science. You just need to take the initiative and plunge in right away. There are a lot of things that you will also learn along the way as you make the mistakes. You can buy our Kienyeji Farming Manuals in order to get the right information on your fingertips for success in Kienyeji farming.


Kenya Poultry Farmers Association-KEPOFA

The Kenya Poultry Farmers Association-KEPOFA- is an umbrella body for all poultry farmers in Kenya. The role of the organization is to voice the legitimate concerns and interests of all poultry farmers in the country. It is a non-political nonprofit organization which was formed in 2002 in order to cater to the needs of all poultry farmers and formally registered in 2005.

Join the Kenya Poultry Farmers Association
Join the Kenya Poultry Farmers Association

The Main Objectives of the Kenya Poultry Association Include the Following:-

  • To promote, advance and protect the interest of those engaged in poultry farming in Kenya by facilitating cooperation of farmers and others in furthering policy and legislation which shall be sound and beneficial
  • To facilitate dialogue and exchange of information and ideas among poultry farmers and other stakeholders in the industry on matters affecting poultry farming such as: price of poultry or poultry products, conduct of trade or businesses linked to poultry and poultry products, terms and conditions of employment of labour in poultry farming, compensation for improvement and disturbances as well as as the taxation regimes along the value chain
  • To provide relevant data and information related to the poultry industry provided that such information will be used for the benefit of poultry farmers.
  • To negotiate on behalf of poultry farmers for reliable transport charged at fair rates for poultry products and other related materials and negotiate for discounts for poultry production inputs
  • To ventilate the views of those engaged in the poultry industry and to make known to the Government, the public, the private sector and the international community all the conditions and difficulties affecting poultry farmers
  • To build capacity of poultry farmers in order to improve standards of poultry farming, increase poultry productivity and promote a market oriented poultry productions system


Location: National Bee keeping Station, Ngong Road Lenana, 2nd Floor


P.O.Box 46128 Nairobi 00100 Kenya


Phone: +254 (20) 2308976